News & Trends


 Big Growth Expected in Vacation Rental Market By Johanna Jainchill

The vacation rental market in the U.S. is poised for what industry leaders expect will be explosive growth, thanks to the consolidation of companies offering professional management and marketing of what has traditionally been a highly fragmented product. Moreover, a growing number of those companies are offering healthy commissions to agents. Currently, only one in 10 Americans has rented a vacation home, according to PhoCusWright research, meaning that the upside potential is thought to be enormous.  (See More)

6 Developments that will Impact Vacation Rentals Business in 2013 – Part 1 and Part 2

The demand for vacation rentals has been on the rise in the US and several other nations in the past decade. In 2013, this demand if further expected to increase. Mentioned below are major trends that are expected to impact the sector in 2013. Rental owners must consider these developments if they want to improve business.

5. Rental Owner Must Watch out for the Reviews

The reviews are already making a huge impact in every business and have already begun creating awareness regarding different holiday homes. This is expected to spike to a new high in 2013. So owners, managers and marketers must keep all clients happy so they can provide positive feedback on the review pages. (more)

3. Vacations rentals will become the first love of couples

Past trends indicated that holiday houses were reserved exclusively by large traveler groups with an average member size of four to eight travelers. However in 2012 it was seen that tourists traveling in parties of two are gradually shifting their loyalty from hotels to predominantly vacation rentals. This trend is going to gain more strength in 2013. (more)